7 Ways to Boost Your Business, or How to Ask to Get Ahead 7 Ways to Boost Your Business

7 Ways to Boost Your Business, or How to Ask to Get Ahead
by Jack Canfield

Ask and you shall receive.

How many times have you heard that? But how many times have you used this fundamental truth in your daily life recently?

Let me put it this way: when was the last time you asked for a written endorsement from a client or colleague?

How about feedback from your customers? Or the opportunity to renegotiate something that just doesn’t work for you?

I can’t tell you how often I watch business professionals–especially those in sales and marketing positions–falter because they simply stop practicing the art of asking.

If you were to ask successful top executives how they got to where they are, I bet most would admit they “asked to get to the top.” In other words, they knew when and how to ask the right questions so they could gather the right information, build their reputation, seek useful referrals, generate new business, and expand their audience or customer base.

If the simple act of asking is so critical, then why don’t more people do it?

Because for some reason, people falsely think asking implies weakness and sets one up for potential rejection. It’s easy to come up with all sorts of excuses to avoid asking questions that can return unexpected or critical answers. Yet the world responds to those who ask.
If you are not moving closer to what you want, you probably aren’t doing enough asking.

Here are seven asking strategies you can implement in your business (and in life) to boost your results:

1.) Ask for Information
You can never have too much information; in fact, the higher up you go, the more you need to know. To win potential new clients, you first need to have an understanding about their current challenges, what they want to accomplish and how they plan to do it. Only then can you proceed to demonstrate the advantages of your unique product or service.
Ask questions starting with the words who, why, what, where, when and how to obtain the information you need. Only when you truly understand and appreciate a prospect’s needs can you offer a solution.

2.) Ask for Business
Would you believe that more than 60 percent of the time salespeople never ask for the order after giving a complete presentation about the benefits of their product or service?!
It’s true, and a painful statistic that could put anyone out of business quickly if it’s not changed. Always ask a closing question to secure the business. Don’t waffle or talk around it–or worse, wait for your prospect to ask you. No doubt you have heard of many good ways to ask the question, “Would you like to give it a try?” The point is, ask.

3.) Ask for Written Endorsements
These can be difficult to ask for if you don’t like tooting your own horn, but well-written, results-oriented testimonials from highly respected people are powerful for future sales. They solidify the quality of your product or service and leverage you as a person who has integrity, is trustworthy and gets the job done on time.

When is the best time to ask? Right after you have provided excellent service, gone the extra mile, or made your customer really happy. Simply ask if your customer would be willing to give you a testimonial about the value of your product or service, plus any other helpful comments.

4.) Ask for Top-Quality Referrals
Just about everyone in business knows the importance of referrals. It’s the easiest, least expensive way of ensuring your growth and success in the marketplace. Your core clients will gladly give you referrals because you treat them so well. So why not ask all of them for referrals? It’s a habit that will dramatically increase your income. Like any other habit, the more you ask the easier it becomes.

5.) Ask for More Business
Look for other products or services you can provide your customers. Devise a system that tells you when your clients will require more of your products. The simplest way is to ask your customers when you should contact them to reorder. It’s easier to sell your existing clients more than to go looking for new ones.

6.) Ask for Feedback
This is an important component of asking that is often overlooked. How do you really know if your product or service is meeting your customers’ needs? Ask them, “How are we doing? What can we do to improve our service to you? Please share what you like or don’t like about our products.” Set up regular customer surveys that ask good questions and tough questions. It’s a powerful way to fine-tune your business.

7.) Ask to Renegotiate
The negotiating room should never be locked up for good. Regular business activities include negotiation and often re-negotiation. Many networkers get stuck because they lack skills in negotiation, yet this is simply another form of asking that can save a lot of time and money. All sorts of contracts can be renegotiated in your personal life, too, such as changing your credit card terms and rates. As long as you negotiate ethically and in the spirit of a win-win, you can enjoy a lot of flexibility. Nothing is ever cast in stone. It’s only in stone if you don’t speak up!

The 5 Secrets to Successful Asking

The first stumbling block for most is knowing how to ask. There are five secrets to great asking that can guarantee you results, however big or small.

If you ever find yourself hitting brick walls and coming up short in responses, come back to these five tips:

Ask Clearly: No one likes getting a vague or fuzzy question. Be precise. Think clearly about your request. Take time to prepare. Use a note pad to pick words that have the greatest impact. Words are powerful, so choose them carefully.

For example, if you throw out the “How am I doing?” question without specifics, it may take time for the other person to understand what you’re talking about. Instead, try, “How is my attitude with customers? Do you see room for improvement? Where?”

Ask with Confidence: People who ask confidently get more than those who are hesitant and uncertain. When you’ve figured out what you want to ask for, do it with certainty, boldness and confidence. Practice in the mirror if you have to, or write out your question in advance.

Be prepared to hear the unexpected or the unwanted. Try to have an open mind and heart (it’s okay to feel intimidated by the experience, but don’t show it). Don’t get defensive if you hear something you don’t like or that makes you uncomfortable. It’s good to get a little uneasy once in a while upon the observations or insights of others. They will inspire you to stop, reflect, and take steps to make a shift for the better.

Ask Consistently: Top producers know that they can’t quit if they ask once and don’t get a good response. Keep asking until you find the answers, and try different ways of asking if one doesn’t seem to be working.

In prospecting there are usually four or five “no’s” before you get a “yes.” You may, for example, want to ask a co-worker about your performance on an important team project, but you sense reluctance from that person to offer an opinion.

You can always ask another person who is more receptive to the question, or consider how you are asking it and try again. Because people don’t normally go around asking others for opinions on how well they are doing, it’s not a question typically heard. So be prepared to ask over and over again before you hear a clear–useful–answer.

Ask Creatively: In this age of global competition, your asking may get lost in the crowd, unheard by the decision-makers you hope to reach. There is a way around this. If you want someone’s attention, don’t ask the ordinary way. Use your creativity to dream up a high-impact presentation.

Bear in mind that asking someone to stop and evaluate you can seem awkward or time-consuming. Show respect for them first and find the ideal time to ask the question. Here’s one way to engage the insights of a superior: “I highly value your opinion and honest perspective, and would love to know what you think I could be doing differently on a daily basis that would make your life easier and make our clients happier.”

Ask Sincerely: When you really need help, people will respond. Sincerity means dropping the image facade and showing a willingness to be vulnerable. Tell it the way it is, lumps and all. Don’t worry if your presentation isn’t perfect; ask from your heart. Keep it simple and people will open up to you.

Like speaking a different language, asking takes continual practice until it becomes a regular, reflexive habit. The sooner you build your “Ask Muscle”, the sooner you’ll see the results you’ve been waiting–and searching–for.

Don’t think asking only relates to work-related goals and tasks. Bring this practice home to enrich your relationships with your family members and your friends, too!

I trust you’ll be surprised and delighted at what you discover about yourself in this process.

Happy asking!

© 2010 Jack Canfield

Jack Canfield, America’s #1 Success Coach, is founder of the billion-dollar book brand Chicken Soup for the Soul© and a leading authority on Peak Performance and Life Success. If you’re ready to jump-start your life, make more money, and have more fun and joy in all that you do, get your FREE success tips from Jack Canfield now at: www.FreeSuccessStrategies.com

How to Turn Limp Affirmations Into Mantras for Success!

My new book :Already Rich: Magnetic Wealth Affirmations” is a manual for manifesting. A key is affirmations. However, one reason for my book is that most people do not know how to use them effectively. I saw this article from Jack Canfield, it is a great basic lesson in affirmations. Enjoy!

How to Turn Limp Affirmations Into Mantras for Success!

To affirm something is simply to declare that it is true. So, creating and using affirmations should be a breeze, right?

Actually, the true art of the affirmation is both subtle and profound. Despite the popularity of this technique, some people use affirmations that are bland and perhaps even self-defeating.

When creating your affirmation, remember that even minor variations in wording can make a huge difference in the results you get. Since your words literally have the power to create your circumstances, invest a few minutes now to take your affirmation skills to a higher level.

Consider the following statement:

I will quit smoking with ease and joy, remembering the effects on my physical and mental health and preparing to live a longer life.

By using the guidelines found below, you can transform limp affirmations like that into mantras for manifesting a huge change in your life!

The following points are key:

FIVE GUIDELINES TO FOLLOW

1) Enter the “now”
Start your affirmation by entering the present tense. Take the condition you desire and declare it to be already true.

2) Be positive
Our sample affirmation keeps the focus on smoking—the condition that you do not want. Instead, shine a light on what you do want—to be smoke-free.

A related reminder: Our subconscious mind skips the word not. So, delete this word from your affirmations. “I am not afraid of public speaking” gives us the message that you are afraid. Use, “I feel at ease as I speak in public.”

3) Be concise
Shorter is better. Affirmations with fewer words are often easier to recall, especially in situations when you feel some stress. Rhyming makes your affirmations even more memorable. For example, “I am feeling alive at 185.”

4) Include action
Whenever possible, affirm yourself as a person who takes action. For example: “I am gratefully driving my new Porsche along an open highway.” Action engages the Law of Attraction, creating new results in our lives and opening us to further inspiration.

5.) Include a feeling word
Powerful affirmations include content and emotion. Content describes the specific outcome that you desire. Emotion gets to the heart of how you feel about that outcome. For a more potent affirmation, add both elements.

Consider this affirmation:

“I am supporting my children to fully come forward into the world.”

The content of this statement is clear. Yet it lacks an emotional charge. Breathe life into this affirmation by adding an active expression of feeling:

“I am lovingly supporting my children and encourage them to fully express their unique talents and gifts.”

You will know that you have a powerful affirmation when you feel a surge of emotional energy. The force of feeling jumpstarts you into action.

AN AFFIRMATION MAKEOVER

Now get some direct experience with “affirmation transformation.” Return to the first example mentioned in this article:

“I will quit smoking with ease and joy, remembering the effects on my physical and mental health and preparing to live a longer life.”

Playing with the guidelines listed serves up some more exciting options, such as:

“I am breathing effortlessly with lungs that are pure and clean.”

“I am celebrating how easily I breathe through strong, healthy lungs.”

Also consider the following affirmations on a variety of topics:

“I am joyfully celebrating my graduation from college with a master’s degree.”

“I am effectively delivering my first talk to an audience of over 1,000 people who affirm my message with a standing ovation.”

“I am confidently checking the balance of my bank account as I make a deposit of $1,000,000.”

“I am walking up on stage to receive my first Emmy award and receiving a roar of applause.”

When you’re satisfied with the wording of your affirmation, start using it right away.

Repeat your affirmations at least three times daily—first thing in the morning, midday, and just before you go to sleep. Regular repetition will gently return your focus to manifesting the life of your dreams.

© 2010 Jack Canfield

Jack Canfield, America’s #1 Success Coach, is founder of the billion-dollar book brand Chicken Soup for the Soul© and a leading authority on Peak Performance and Life Success. If you’re ready to jump-start your life, make more money, and have more fun and joy in all that you do, get your FREE success tips from Jack Canfield now at: www.FreeSuccessStrategies.com